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Privacy Policy

REALAY Solutions Inc.

Last Updated: February 4, 2025

REALAY Solutions Inc. (“REALAY,” “we,” “us,” or “our”)is committed to protecting the privacy of our users. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform (the “Platform”). By accessing or using REALAY, you consent to the practices described in this Privacy Policy.

1. Scope of This Privacy Policy

This Privacy Policy applies to:

  • REALTORS®, agents, assistants, brokers, and their clients who use REALAY.
  • All data collected, processed, and stored through the Platform.
  • Compliance with applicable Canadian privacy laws and Real Estate Standards Organization (RESO) 2.0 requirements.

2. Information We Collect

We collect the following types of information:

2.1 Personal Information

  • Name
  • Email Address
  • Phone Number
  • Connection to a Property Listing (e.g., Seller of a specific property)

2.2 Automatically Collected Information

When users access the Platform, we may automatically collect:

  • Device Information Device Information (IP address, browser type, operating system)
  • Usage Data (date/time of access, pages viewed, actions taken)
  • Cookies and Tracking Technologies (see Section 7)

2.3 Content Uploaded by Users

Users may upload images and text related to property listings. Users are responsible for ensuring they have the right to share this content.

3. How We Use Your Information

We use the collected information to:

  • Provide and manage user accounts.
  • Facilitate communication between real estate professionals and their clients.
  • Ensure compliance with Multiple Listing Service® (MLS®) guidelines.
  • Improve user experience and optimize Platform functionality.
  • Enforce our Terms of Use and investigate violations.

4. Data Sharing & Disclosure

4.1 No Third-Party Data Sharing

REALAY does not share user data with third parties except in the following cases:

  • Legal Compliance: If required by law, we may disclose information to government authorities.
  • Security & Fraud Prevention: To protect against fraud, abuse, or threats to the security of the Platform.

4.2 MLS® Data Compliance

REALAY follows MLS® rules and Real Estate Board/Association policies regarding data usage and access.

5. Data Retention & Deletion

We retain user information as long as needed to:

  • Provide services to users.
  • Comply with legal and regulatory obligations.
  • Resolve disputes and enforce policies.

Users may request account deletion and removal of their data by contacting us at [Insert Contact Email].

6. Security Measures

We implement industry-standard security measures to protect user data, including:

  • Encryption of sensitive data during transmission.
  • Access controls to restrict unauthorized access.
  • Regular security audits to identify potential vulnerabilities.

However, no system is 100% secure, and users should take precautions when sharing information online.

7. Cookies & Tracking Technologies

REALAY may use cookies, web beacons, and similar tracking technologies to enhance user experience. These technologies help us:

  • Recognize returning users and store preferences.
  • Analyze Platform usage to improve performance.
  • Prevent fraudulent activities and secure accounts.

Users can control cookie preferences through their browser settings.

8. User Rights & Choices

8.1 Access & Correction

Users may request access to their personal information and correct inaccuracies.

8.2 Opting Out

Users can opt out of:

  • Marketing communications (if applicable).
  • Certain data collection practices via browser settings.

To exercise your rights, contact [Insert Contact Email].

9. Third-Party Links & Services

The Platform may contain links to MLS® services or other third-party websites. REALAY is not responsible for the privacy practices of external sites. Users should review third-party privacy policies before providing personal data.

10. Children’s Privacy

REALAY does not knowingly collect data from individuals under the age of 13. If a minor’s data is inadvertently collected, we will delete it upon request.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Users will be notified of significant changes via email or in-app notification. Continued use of the Platform after changes take effect constitutes acceptance of the revised policy.

12. Contact Information

For questions or requests regarding this Privacy Policy, contact:

support@realay.ai

REALAY Solutions Inc., Alberta, Canada